Mobile Marketer

Consumers View More Videos On Tablets

Consumers are viewing videos on their mobile devices more frequently, particularly on tablets, according to Rhythm NewMedia. In its recent Q1 2012…

Gilt Groupe Executive Reveals Holiday Mobile Tips And Tricks

As retailers prepare for the 2011 holiday shopping season, they must be quick to innovate and offer new experiences across channels. One…

Summit Coverage: Mobile Trends Near And Far

One thing is clear: retailers cannot ignore mobile technology, mobile commerce and mobile payment. Still unclear, as the industry moves into the…

Kenneth Cole To Kick Off Mobile As Key ‘Gateway’ For Coming Holiday Season

Retailers are planning to dial up their mobile initiatives this holiday season as they look to nurture the “everywhere consumer” and connect…

Walmart-Owned Sam’s Club Targets In-Store Shoppers With Mobile Services

By Dan Butcher, Associate Editor, Mobile Marketer Editor’s Note: This article is an excerpt from Mobile Marketer, the news leader in mobile…

Sears Exec Shares Insights Into Mobile Strategy, Impact On Purchases At DMA Event

One of the few major retailers making strides in mobile commerce, Sears has enabled consumers to buy on the mobile phone and…

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