gen z

Claire’s Debuts Subscription Service as it Seeks New Ways to Connect with Gen Z

Jewelry and accessories retailer Claire’s is tapping into “drop” culture with its newest offering, a subscription box service called Cdrop. Aimed at…

How Resale is Driving the Reinvention of Luxury Retail

After “acceleration” and “pivot,” one of the biggest retail buzzwords to emerge in the last 18 months has been “circularity.” The term…

Study: Resale to Hit $47B by 2025, Giving Fast Fashion a Run for its Money

While the pandemic had a chilling effect on apparel sales as a whole, the resale sector was blazing hot: it grew 29%…

Marketers Need to Rethink Strategies for Attracting Younger Generations

While younger generations were more digitally equipped to accommodate the demands of the pandemic, financially they’ve been hit the hardest. Euromonitor predicts…

How American Eagle Meets Its Gen Z Customers ‘However, Whenever, Wherever They Want to Be’

The COVID-19 pandemic has been challenging for retailers with a strong mall-based footprint, but American Eagle rose to the occasion by tapping…

Study: Time Spent In Mobile Apps Drives Retail Sales Across In-Store, Online Channels

Mobile has continued its exponential growth as a sales and marketing channel for retailers, and it’s easy to see why. On average,…

88% Of Gen Z College Students Still Shop In-Store — How Can Retailers Draw Them In?

Gen Z are taking their position as an economic force: the generation now accounts for 40% of global sales, according to data…

Driving Retail Appeal Across Generations Takes More Than Just New Tech

While technology can be beneficial to the in-store experience, it’s easy for retailers to be over-enthusiastic about their customers’ appetite for the…

#RIC19: Why Brand Love Is The Key To Cultivating Loyal, Frequent Shoppers

Shoppers might not equate their love for a family member, significant other or friend with their feelings for a brand, but retailers…

Why Every Retailer Should Use Blockchain

Today’s youth have not only grown up with access to the Internet but have also come of age constantly connected through with…

Earning The Loyalty Of Millennials And Gen Z

Younger consumers, which can be segmented as Gen Z (8 to 20 years old), Young Millennials (21 to 28) and Older Millennials…

Understanding Generational Differences: Why More Data Should Mean More Value For Customers

You have likely heard a lot about Millennials — roughly 80 million Americans ages 23 to 41 — and perhaps a bit…

Get ready for the holidays with the Holiday ThinkTank! Find must-read articles, webinars, videos, and expert tips on everything from trends to marketing, in-store ideas, ecomm, fulfillment, and customer service. It’s all free and available anytime—so you can plan, prep, and win the season your way.