Extole

21 Innovative Solutions Showcased At #RIC18

At the 2018 Retail Innovation Conference, innovation wasn’t limited to the educational sessions. Sponsors showcased solutions for some of the retail industry’s…

#RSP16 Webinar Series Delivers Strategy And Planning Insights

The #RSP16 Retail Strategy & Planning webinar series offers a concentrated burst of information, insights and best practices for retail decision-makers. Over…

Is Good Karma The Newest Customer Reward?

Several years ago I heard a futurist predict what the retail economy would be like by 2020. One of his big ideas…

Referral Marketing’s Golden Rules

For many marketers, referral marketing (not to be confused with advocate marketing) is an afterthought not worth doing if they’re not going…

Top Takeaways From #RIC16 Innovation Labs

This year’s Retail Innovation Conference, held May 10-11 at Apella in New York City, brought together 185 of the industry’s most innovative…

Three Psychological Principles Behind Customer Referrals

Most marketers think that referral programs are a matter of economics and incentives — get it right, and you’ll keep the…

Advance Auto Parts Boosts Conversions With Referral Marketing Program

When looking to complete a purchase, consumers look for advice from the people they know and trust before seeking an outside source….

BodyMedia Sees 16% Conversion Rate With Social Referral Programs

Word-of-mouth (WOM) marketing is playing a pivotal role in cross-channel marketing programs, largely due to the continual rise of social media. In…

Standing Out In A Crowded Social Space

A Q&A with Brad Klaus, Founder & CEO, Extole Facebook is a valuable social network for today’s connected consumers to follow their…

TouchPoints TV: John Enderlin, CHERRY

John Enderlin, CHERRY During this episode of TouchPoints TV, Enderlin discusses CHERRY’s latest technology, the iTransigo mPOS sled, and the current…

TastingRoom.com Drives Social Shares And Engagement

Consumers are the most influential factor in brand discovery via social media. As a result, retailers must keep pace with this continual…

TouchPoints TV: Javed Chaudry, ViVOtech

Javed Chaudry, ViVOtech Within the last decade, the mobile market has evolved exponentially: Between the enhanced capabilities of smartphones, to the…