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How Rising AR Adoption is Driving Snap’s Commerce Strategy

Pricing Amid Inflation: McKinsey Partner Offers Data-Led Best Practices

How Eyebuydirect Doubled Sales Since the Pandemic, Thanks to Both Technology and Trend-Watching

Amazon’s Counterintuitive Next Big Move — Helping Brands Sell Off Amazon

3 Expert Perspectives on Why Margin, Experience and Loyalty Will be Key to Winning Holiday 2022

Capitalizing on the Retailtainment Opportunity: Tips and Lessons From a Design Strategist

direct-to-consumer

How DTC Brands Are Scaling the Store Experience

Direct-to-consumer (DTC) brands are increasingly turning to stores in order to continue their path to growth. However, if companies like Warby Parker…

How DTC Brands Engineer Expansion Via New Product Categories

Growth in the direct-to-consumer space is no longer limited to remaining ahead of trends in a brand’s core category. The first phase…

Purple Names Supply Chain Veteran as COO

Purple has appointed supply chain veteran Eric Haynor as its COO, effective June 6, 2022. In this role, Haynor will guide future…

From Direct-to-Consumer to Direct-to-Community: How DTC Brands Can Build a Sustainable Model for Growth

Direct-to-consumer (DTC) brands have a unique advantage in that they own the entire customer experience — and perhaps most important, all the…

How UNTUCKit Scales Workforce Empowerment While Ensuring Chainwide Consistency

Workforce engagement and empowerment have come to the forefront, especially as more retailers struggle to build up their store headcounts. Both retailers…

Adidas Shifts to DTC-First Model, Plans to Double Ecommerce Sales by 2025

Buoyed by a return to growth in Q4 2020, Adidas has unveiled a new 5-year strategy that will transform the company into…

e.l.f. Beauty’s Growth Formula: TikTok, Clean Products and a Clear Brand Mission

As many brands continue to “pivot” and find ways to evolve their businesses amid the chaos that is the COVID-19 pandemic, e.l.f….

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Ask (and Answer) These 3 Questions Before Launching a Third-Party Marketplace

How Retailers Are Embracing Tech to Tackle Staffing Shortages

55% of Consumers to Alter Holiday Spending as Recession Concerns Loom

5 Ways Brands Are Embracing the Metaverse Moment

2022 Holiday Trends Guide: What Shoppers Will Buy This Holiday Season

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