customer engagement

Calls Answered In Under 60 Seconds Generate More Purchases

Though merchants’ rapid responses to customer phone calls clearly impact a consumer’s likeliness to buy from and recommend a brand, some companies…

11 Retailers Win Customer Engagement Awards

There is no question that the customer is now in charge of the shopping experience. Retailers are working to meet the needs…

Omnichannel Loyalty in Practice: How Retailers Can Maximize Brand Allegiance Among Customers

Let’s face it: the retail industry’s first-to-market acknowledgement of the world becoming an ongoing 24/7/365 omnichannel experience has set the pace for…

BabyAge.com Increases Conversions 614% With Social Q&A

User-generated content, such as ratings and reviews, allow consumers to share insights and opinions on products, brands and cross-channel experiences. Many customers…

Pieroguys Pierogies Leverages Analytics To Personalize Offers

To harness the power of personalization and retain a loyal customer base, Pieroguys Pierogies has partnered with Affinity Solutions, a card-linked offer…

Incorporating Better Customer Service Into Social Communciation

As more consumers shift their brand engagement to social media sites such as Facebook and Twitter, the concepts of marketing and customer…

Email Remarketing Tackles Shopping Cart Abandonment

Approximately 80% of online shoppers have placed items in their digital shopping carts then left the sites without completing a transaction, according…

Sports Unlimited Increases Average Order Value With Online Video Marketing

A growing number of eTailers are using video marketing to attract and inform shoppers, but producing videos for hundreds of thousands of…

J.C. Penney CEO Unveils New Store Concept, Shares Customer Feedback

As more retailers lean on e-Commerce to increase sales, J.C. Penney (JCP) is transforming physical stores by including new customer-facing interaction options…

4-Tell Increases Conversions With Personalized Product Recommendations

Consumers are demanding more relevant offers, marketing messages and merchandise options across channels. To keep pace with this push for highly personalized…

Rookie USA Deploys Tensator Virtual Assistant, Next-Generation Digital Signage

Rookie USA, a children’s sports concept store, recently added a life-sized, HD-projected virtual assistant in the image of professional basketball player Carmelo…

Retailers Update In-Store Technology To Offer Real-Time Customer Engagement

Consumer demand for instant access to product information is driving developments around in-store technology. Ben & Jerry’s, 4food, The Home Depot and…

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