Capgemini

Look to Immersive Experiences to Increase Conversion and Loyalty with Better CX

Customer standards for digital commerce experiences keep increasing, with 88% saying they expect companies to “accelerate digital initiatives” because of the pandemic….

Has Robotics Finally Arrived? Benefits Emerge in the Store, Microfulfillment Center and Last Mile

Robots are already an established part of large-scale warehouses run by behemoths like Amazon. They move swiftly and at scale, covering a…

Four Customer Experience and Commerce Trends That Will Define 2021

The landscape of commerce and delivering customer experience changed dramatically over the past year, as millions of shoppers found health, safety, social…

FILA Site Enhancements Boost Conversions, Dramatically Reduce Bounce Rates

Traditionally, sport/leisure apparel and footwear brand FILA relied primarily on retailers to get its products on the bodies and feet of consumers….

Take a Step Outside: How Collaboration Enables Retailers to Understand Customer Context

The 360-degree customer view is the Holy Grail of today’s retail industry. Consumers are increasingly demanding personalized, seamless experiences, and organizations need…

Capgemini Helps Retailers Empower Shoppers’ Smart Devices

Capgemini’s Smart Store Guide is a solution that helps retailers provide a rich customer experience for shoppers. Powered by voice recognition and…

CVS To Offer PayPal And Venmo Touch-Free Payments

Responding to an escalating demand for contactless payment options, CVS Pharmacy will offer PayPal and Venmo QR code technology, enabling customers to…

Flooid Names New CEO For North America

Flooid, formerly PCMS, has made a number of senior leadership changes to reflect its increasingly international focus. The sales operations platform has…

Capgemini Expert Busts 5 Common Influencer Marketing Myths

Influencer marketing has emerged as a powerful method for building brand awareness, trust and overall reputation. And today, with consumers spending more…

Redefining Influencer Marketing In The New Normal

Influencer marketing has seen explosive growth over the last few years as companies increasingly invest in the industry — but recent events…

Mobile, Voice, Facial Recognition: Contactless Options Could Thrive Even Post-COVID-19

COVID-19 has accelerated the contactless revolution: 84% of Americans (77% among global consumers) now expect to increase their use of touchless technologies…

2020 Connected Consumer Series Spotlights Key Investments For Post-COVID Retail

Every year, the Connected Consumer Series digital event brings together some of the retail industry’s top analysts, tech experts and industry thought…