Infographics

AI: Consumers’ New Favorite Holiday Helper

This year the “real or artificial” debate extends beyond the choice of Christmas tree to artificial intelligence, as consumers increasingly adopt AI…

For 65% of Consumers, Companies’ Sustainability Profile Influences Purchase Decisions

Nearly two-thirds (65%) of consumers say a company’s position on sustainability influences their buying decisions, and just over half (52%) would buy…

Advertisers Shifting Spend from Search to Social

For years consumers have been shifting the start of their shopping journeys from dedicated search engines to social media channels, and now…

2023 Holiday Shopping by the Numbers

What do consumers find most stressful about holiday shopping? What are they expecting from retailers this season? These are just two of…

49% of Student Loan Borrowers Worried About Budgets as Repayments Restart

Nearly half (49%) of those carrying student debt are extremely concerned about their ability to balance their personal budgets now that the…

Packaging Sustainability Trends: Clear Labeling, Lighter Products and More Post-Consumer Recycled Content

Selling sustainable products also requires using sustainable packaging, and major brand names like Apple and Coca-Cola are making big changes. Between the…

If an Image is Worth 1,000 Words, Then Color and Lighting Speak Volumes

Color and lighting, while often overlooked in marketing processes, can actually have a huge impact on consumer behavior. For example, did you…

Amazon and Walmart Could See $580 Billion Impact from AI by 2029

A new study quantifies the financial benefits that AI/machine learning and generative AI could generate by the end of this decade. In…

Hungry Hungry Students: College Kids Spend 54% of Budget on Food

College students are a hungry lot: food is their largest expense, soaking up 54% of their spending, and in a typical week…

Hopping on the ‘Barbiecore’ Train: Retailers Incorporate Hot Pink into Branding

The impact of the Barbie movie on both pop and business culture continues to grow. VistaPrint analyzed more than 600,000 logos created…

34% of Shoppers Say Their Favorite Retail Website Lacks the Personal Touch

More than one in three U.S. shoppers say they’re treated like a stranger by their favorite retail website, and even more (60%)…

Cybercrime Cost Businesses an Average of $4.35M in 2022

Cybercrime is a growing problem for companies of all sizes, expected to cost businesses $10.5 trillion annually by 2025. In fact, if…

Get ready for the holidays with the Holiday ThinkTank! Find must-read articles, webinars, videos, and expert tips on everything from trends to marketing, in-store ideas, ecomm, fulfillment, and customer service. It’s all free and available anytime—so you can plan, prep, and win the season your way.