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River Island Begins 280-Store RFID Rollout

Following the success stories of big brands such as Macy’s and lululemon, UK-based fashion retailer River Island is rolling out RFID hardware and software from Nedap in 280 of its 350+ stores. The retailer expects to complete the rollout within seven months.

Nedap will be the main contractor responsible for delivering the cloud-based software !D Cloud and RFID handheld readers as well as ensuring the quality of the RFID labels on the merchandise.

In implementing RFID, River Island aims to significantly raise its in-store stock accuracy, so that it can deploy omnichannel services such as ship-from-store, buy online/return in-store and buy online/pick up in-store.

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Upon initiating a pilot, River Island demonstrated that !D Cloud raised the retailer’s stock accuracy up to 97% and boosted sales due to increased product availability.

“In a world of omnichannel, product availability is king,” said Jon Wright, Head of Global Loss Prevention and Safety at River Island. “Therefore, accurate stock data is vital for us to successfully offer omnichannel services to our customers. We are impressed with how advanced !D Cloud is, yet how little IT effort it takes to implement it, which makes adopting RFID extremely easy. This enables us to focus on the most important part right from the start — raising the stock accuracy in all our stores and gaining full control over our inventory through item-level visibility.”

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