Tyler Mycoskie, one of the founders of Toms Shoes, has launched MyGolfClub — a membership-based retail platform offering premium golf equipment and apparel from an array of brands. For $179.88 per year, members receive insider pricing on gear, free shipping with no minimums and access to a trade-in program that allows them to upgrade affordably and efficiently. Additionally, membership includes access to Mycoskie’s Dollar Driver Club, offering monthly perks and giveaways.
“Golf should be accessible. Period,” said Mycoskie in a statement. “For too long, the price of quality equipment has been a barrier. MyGolfClub.com is here to change that. No inflated prices, no middlemen, just a smarter, fairer way to buy golf gear.”
Club members can use the program to purchase clubs, balls, apparel, launch monitors and a GHIN (the USGA’s Golf Handicap Information Network) handicap. MyGolfClub also promises customer service featuring real humans rather than bots.
“The golf retail model hasn’t changed in decades,” said Mycoskie. “We’re not here to follow the rules but to rewrite them. MyGolfClub.com puts the player first.”
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