NCR Corporation has announced an agreement with Clear Demand, a retail operations software and services provider, to integrate NCR’s merchandising solution NCR Power HQ with Clear Demand’s price and promotion optimization solutions. The agreement will help retailers optimize their pricing strategies, plan traffic-boosting promotions and compete more effectively based on shopper feedback.
With the agreement, NCR customers will be able to leverage Clear Demand capabilities to analyze pricing and promotion data, and generate price and promotion recommendations across online, mobile and in-store channels.
“With this integration, our customers can know in advance how shoppers will respond to different pricing and promotional strategies before they are ever implemented,” said Todd P. Michaud, Global VP and GM of NCR Retail’s Global Enterprise, Merchandising and Supply Chain (GEMS) business unit in a statement. “We’re excited to provide our NCR Power HQ retailers with the ability to better serve their customers while maintaining profitability and achieving their sales targets.”