“As part of our commitment to be a digital-first, omni-always retailer, we are making it easier and more convenient than ever to shop at Bed Bath & Beyond,” said John Hartmann, COO at Bed Bath & Beyond and President of buybuyBABY in a statement. “NCR has been an incredible partner along this journey and its self-checkout solution brings an important capability to our stores. We look forward to the continued rollout of self-checkout as part of our transformation strategy that includes technology investments to improve the customer experience.”
The retailer has been using its flagship store in Manhattan’s Chelsea neighborhood as a technology testing ground. Customers using the Bed Bath & Beyond app can customize it for “in-store shopping mode” to better navigate the 92,000-square-foot store, view additional product information and create registry lists. QR codes displayed in aisles and on product displays make it easier for customers to shop for additional colors, sizes and products. Flagship shoppers also can access “scan and buy” capabilities that allow them to bypass the store’s checkout lines.
These tech upgrades are part of the retailer’s three-year, $250 million growth plan announced in October 2020. Some of the latest developments include the launch of a third-party digital marketplace and a strategic partnership with Kroger announced in November 2021.
Bed Bath & Beyond also is trimming its store footprint; in January 2022 the retailer revealed that it would close 37 stores this year as part of the 2020 plan to shutter a total of 200 underperforming store locations.