Facebook Introduces Reusable Gift Card

Facebook today announced the availability of the Facebook Card, a reusable gift card that can be shared among friends. The Facebook Card can hold multiple gift card balances, for multiple affiliated retailers.

Facebook users can select a gift card from the Gift Cards & Digital category on the web site, choose a value and complete their purchase. Card recipients are notified of the gift and receive their Facebook Card in the mail.

Card balances can be reviewed through the Facebook web site via the mobile or desktop version. Companies that have already partnered with Facebook on the gift card include: Jamba Juice, Olive Garden, Sephora and Target.


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