American Eagle Outfitters (AEO), which operates under the American Eagle and Aerie brands, has opened a corporate office in San Francisco to drive technological innovation, according to company representatives.
The new headquarters was created to support AEO engineers, designers and the digital marketing team as they continue to establish the company’s omnichannel business strategies. Together, the teams will focus on creating a more seamless and relevant shopping experience across all channels.
“We are investing heavily in the top talent San Francisco and the Bay Area has to offer and recognize the strategic value of being close to our technology partners in the area,” Joe Megibow, SVP and General Manager of Omnichannel e-Commerce and head of the San Francisco office. “We try to put the customer at the center of everything we do, and are committed to leveraging best-in-class technology that provides our customers with a superior shopping experience now and in the years to come.”
Advertisement
Focusing On Social Responsibility
In an effort to accelerate technological innovation and business growth, AEO plans to hire approximately 100 new employees over the next year. Additionally, the company is participating in the Summer Jobs+ 2013 initiative. The program was created by San Francisco Mayor Lee to help create 6,000 jobs and paid internships for area youth this summer.
“Our commitment to social responsibility is an integral component of our culture,” Megibow explained. “To date, AEO and our Foundation have contributed millions of dollars to charitable causes, with particular focus on issues most relevant to our customers and us: The environment, youth empowerment and education and young women’s health. With our growing presence in San Francisco, we look forward to expanding our community involvement in the Bay Area.”