Executive ViewPoints

How Retail Marketers Can Adapt To Today’s Social Distancing Economy

A new economy has formed overnight. With more than 3 billion people across the globe asked or ordered to follow social distancing,…

What Grocery Can Learn From Retailers’ Personalization Highs And Lows

Grocery stores are experiencing their long-term digital shopping strategy in fast forward. Last year, eMarketer predicted that online food and beverage sales…

Navigating The New Retail Reality With Data Analytics

The way consumers engage with retailers has changed dramatically in recent years. Thanks to the proliferation and convenience of online shopping, foot…

How To Forecast The Unforecastable: Demand Planning In The Time Of COVID-19

No one can predict the full impact of a once-in-a-generation, worldwide pandemic, or how consumers will react to it. What organizations can…

The Value of Store Automation In The Age Of Disruption

According to Capgemini’s January 2020 study on smart stores, only 25% of retailers are actively working on implementing store automation, and only…

To Enable Customer Reviews, Or Not To Enable Customer Reviews?

Customer reviews are a tricky proposition. Although online reviews influence 9 in 10 consumers when they make purchasing decisions, they also enable one disgruntled…

Instagram Of The Future

Since 2009 Instagram has been a dominating force in the world of social media, but with the rise of TikTok, LinkedIn and…

CCPA And Data Collection: What Retailers Need To Know

As people around the world were ringing in the new year, the California Consumer Privacy Act (CCPA) went into effect, bringing an…

For Direct-To-Consumer Subscription Programs, Personalization Is Paramount

Economies of scale have enabled e-commerce giant Amazon to dominate the replenishment market with its Subscribe and Save model, making it essentially…

The Future Of Retail Is At The Edge

In the quest to differentiate products by embedding more value into every retail sales transaction, savvy digital brands are creating new direct-to-consumer…