Executive ViewPoints

How AR-Powered Solutions Can Help Your Retail Enterprise Adapt in 2021

Retail businesses have faced myriad challenges in 2020. First came the COVID-19 outbreak, with a global recession close on its heels. Now,…

Harris Poll Survey: How Supply Chain Operations Impact Customer Satisfaction During Coronavirus and Beyond

COVID-19 has been impacting the United States since March. The resulting lockdowns and shelter-in-place orders have caused a shift in buying behavior…

How to Stop Fraud in the New Normal

We’re past the crisis stage this year. Or at least we’re past the point of still thinking about the situation as a…

Amazon’s Move Into the Malls

With the ongoing retail apocalypse, we all knew this day was coming and it has happened much earlier than expected due to…

Navigating the Hurdles of Fitting Room and Clothing Disinfection Procedures

Shopping for clothing used to be a satisfying, carefree pastime. But the pandemic halted the act of shopping as we know it….

Now or Never: The Importance of Implementing an Omnichannel Strategy

The pandemic has created challenges for retailers at many levels: business viability, supply-chain disruptions, predictability, customer relationships — the list goes on….

Ethical Sourcing of Consumer Data: Obstacles and Considerations

“Rogue actors and even governments have taken advantage of user trust to deepen divisions, incite violence, and even undermine our shared sense…

Putting the ‘Certain’ in ‘Uncertain’: How Data Analytics can Help Retailers Adapt and Innovate

COVID-19 has proven to be one of the biggest catalysts for change for businesses since the turn of the millennium. The pandemic…

Marketers Need to Rethink Strategies for Attracting Younger Generations

While younger generations were more digitally equipped to accommodate the demands of the pandemic, financially they’ve been hit the hardest. Euromonitor predicts…