Executive ViewPoints

Supply Chain and Inflation Headlines Won’t Make Promotions Disappear

The new year is kicking off with plenty of challenges for consumers, retailers and CPG brands alike — and it seems we’ll…

How Retail Companies Can Cut Cookies and Boost Engagement

In recent months, marketers have seen article after article about the impending death of cookies, and it can seem pretty bleak to…

Why Retail Needs More Empathetic Leaders

Empathy is in short supply these days, as more meetings and relationships take place online rather than in person. I think this is a…

Enter Chat Commerce: Tips for Implementing the Newest Form of Consumer Engagement

We know one of the most critical ways brands connect with consumers is via social media. In fact, there are now roughly…

The Data Dilemma with Retail Pricing and How to Untangle it

Making the leap to something new can be daunting. Like running a marathon, some may never take the first step if they find the…

What to Expect in 2022: 3 Strategies That Should be Top of Mind for Retailers

Following the New Year inundation of year-in-review happenings and trend predictions for the year to come, there is a lot to discuss….

How Retailers Can Establish an IoT-Based Smart Building Strategy

The increasing dominance of ecommerce and the growing prevalence of disruptive technologies have sped up the digital transformation of brick-and-mortar retail. As…

Retail’s Best Gift Ever? Zero-Party Data

Things haven’t been easy of late for the retail sector. The combination of labor shortages, rising costs, product availability and shipping delays,…

Don’t Shop Around on Sustainability: Carbon Labels Deliver the Goods

Did your brand make any new year’s resolutions for 2022? One of the best resolutions brands can make — at new year’s…

You Just Experienced your First Chargeback. Now What?

Companies of all sizes were affected by the pandemic, especially small- to mid-size businesses (SMBs). Merchants in particular had to quickly shift…

Think Big, Act Small — Manageable Changes to Bolster Your Marketing Now

We all like to think big. It’s energizing to think about customer experience transformation and what that could possibly mean for a…

4 Ways to Customize the Employee Experience With Retention in Mind

Without customers, retail businesses grind to a halt. That’s why price and merchandise are carefully curated to align with brand image. But…

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Executive ViewPoints

Supply Chain and Inflation Headlines Won’t Make Promotions Disappear

How Retail Companies Can Cut Cookies and Boost Engagement

Why Retail Needs More Empathetic Leaders

Enter Chat Commerce: Tips for Implementing the Newest Form of Consumer Engagement

The Data Dilemma with Retail Pricing and How to Untangle it

What to Expect in 2022: 3 Strategies That Should be Top of Mind for Retailers

How Retailers Can Establish an IoT-Based Smart Building Strategy

Retail’s Best Gift Ever? Zero-Party Data

Don’t Shop Around on Sustainability: Carbon Labels Deliver the Goods

You Just Experienced your First Chargeback. Now What?

Think Big, Act Small — Manageable Changes to Bolster Your Marketing Now

4 Ways to Customize the Employee Experience With Retention in Mind

Feature Your Byline

Preparing for Global Expansion: 6 Must-Haves for Tax Compliance Success

5 Essential Tax Truths for Growing Midmarket Companies

The Agentic Engine Powering Profit-Driven Merchandising

6 Essential Tips for Social Commerce for Tax, Finance, and IT Leaders

AI at a Crossroads: Leadership, Ethics, and ROI

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