Executive ViewPoints

Treat Returns as a Competitive Advantage that Increases Customer Lifetime Value

Ecommerce returns are the new reality for retailers, but their rapid rise doesn’t have to crush conversion rates and profitability. Instead, brands…

A 5-Point Action Plan to Build an Environmentally Friendly Supply Chain for Your Business in 2022

There is no doubt that customers value convenience over sustainability, which is why same-day shipping remains a popular delivery option along with…

Store Management Costs in the Era of Ecommerce

Food retail demand has become fractured across multiple channels, with traditional brick-and-mortar formats losing out to the online medium. In 2019, online…

How Zero-Party Data is Helping Retailers Retain Customers and Build Trust

Brands are facing a customer data conundrum. While 49% of consumers say they’re frustrated by receiving irrelevant content and offers from brands,…

Supply Chain Challenges Have Introduced a New Concept into Ecommerce — Inventory Pacing

Supply chain management is the heart of retail management and has the ability to inform the overall health of a business. As…

Scams Retailers Should Be Watching Out for This Spring — and How They Can Protect Themselves

For many, the spring season brings in a fresh start. Whether it’s seeing the snow melt or cleaning out a closet, the…

How to Build a Modern Supply Chain That’s Built to Last

Supply chain struggles never used to make headlines. That changed over the past few years as the COVID-19 pandemic and then the…

The Evolution of Ecommerce for Considered Purchases

As the percentage of purchases consumers make online continues to grow exponentially, retailers are facing a challenge — how to educate online…

3 Steps Retailers Can Take to Detect and Defend Against Ad Fraud

As a technology vendor, I have rare insight into the day-to-day of online retailer consumer traffic. So I regularly help customers identify…

How Improving Markdowns Will Impact Your Most Important Supply Chain KPIs

Managing retail supply chains is complicated, heads-down work. Supply chain teams are often expected to meet ambitious KPI targets that are critical…

Retail’s Journey Toward Personalization

The COVID-19 pandemic exacerbated the many issues affecting brick-and-mortar stores: retailers large and small closed a record-breaking 12,200 stores in the U.S….

Data Privacy Concerns Usher in New Era of Hyper-Personalization

Privacy has always been a hot topic, but recently temperatures have been rising. From the Facebook Files to Netflix’s documentary The Social…

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Executive ViewPoints

Treat Returns as a Competitive Advantage that Increases Customer Lifetime Value

A 5-Point Action Plan to Build an Environmentally Friendly Supply Chain for Your Business in 2022

Store Management Costs in the Era of Ecommerce

How Zero-Party Data is Helping Retailers Retain Customers and Build Trust

Supply Chain Challenges Have Introduced a New Concept into Ecommerce — Inventory Pacing

Scams Retailers Should Be Watching Out for This Spring — and How They Can Protect Themselves

How to Build a Modern Supply Chain That’s Built to Last

The Evolution of Ecommerce for Considered Purchases

3 Steps Retailers Can Take to Detect and Defend Against Ad Fraud

How Improving Markdowns Will Impact Your Most Important Supply Chain KPIs

Retail’s Journey Toward Personalization

Data Privacy Concerns Usher in New Era of Hyper-Personalization

Feature Your Byline

Taking the Pain Out of Customer Service: What Do Modern Retailers Need to Succeed?

2025 Benchmark Survey: How Retailers are Re-Affirming Brand Value Through the In-Store Experience

Hurdles to Healthy Eating: Jonesing for Junk Foods and Price Constraints

Turning Curiosity into Commitment: How Intent-Driven Personalization is Redefining Digital Marketing

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