Luxury accessory resale site Rebag and online resale platform ThredUp have announced a multi-faceted partnership to bring their clienteles closer together and enhance both companies’ circularity efforts.
Rebag customers can now resell gently worn items on ThredUp to earn Rebag shopping credit, and ThredUp customers can now shop select Rebag inventory directly on Thredup.com.
“Industry collaboration is key to building a more sustainable future for fashion, and Rebag and ThredUp have a shared vision around reuse’s ability to reduce fashion’s impact,” said James Reinhart, CEO of ThredUp in a statement. “Through our partnership, we’re enabling more shoppers to participate in resale and ultimately encouraging people to make more sustainable shopping choices.”
Rebag’s new Clean Out program, which is powered by ThredUp’s Resale-as-a-Service solution, will allow Rebag customers to resell more than just their luxury items. Customers generate a prepaid shipping label from Rebag.Thredup.com, then fill any shippable box or bag with apparel, shoes and accessories from any brand and ship it to ThredUp for free. For items that sell on ThredUp, customers will receive Rebag credit that can be used online and in store.
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Additionally, ThredUp customers will now find a range of luxury handbags from Rebag on Thredup.com. Other Rebag product categories, including watches and fine jewelry, will be added to ThredUp soon.
The partners also will join forces to educate consumers on circular shopping and support the initiative through collaborative content starting in December, when Rebag and ThredUp will host a giveaway event for social followers.
“We are thrilled to partner with ThredUp and further expand our resale offerings to new customers,” said Charles Gorra, Founder and CEO of Rebag in a statement. “Consumers will be able to shop an incredible assortment of luxury accessories in our expertly vetted inventory through ThredUp and earn Rebag credit for sending in pre-loved items through ThredUp’s Clean Out program.”