Zohar Gilad

Ecommerce’s AI Playbook: Data, Personalization and Scalability

Once upon a time, finding the perfect product online was like wandering the aisles of a library without a card catalog. But…

Preparing for the Rise in Online Retail Returns

In 2021, returns cost retailers a whopping $761 billion, or almost 17% of total U.S. retail sales. This year the powerful combination…

Ecommerce Personalization in the Age of Consumer Data Privacy

Optimized personalization is a necessary tenet of any ecommerce brand that aims to stand out. The importance of winning loyal customers depends…

Four Ways to Optimize Ecommerce Search

Most companies spend a double-digit percentage of their total revenues on marketing activities, including search, to drive traffic to their sites. Still,…

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