virtual reality

Exclusive Q&A: The 9 Themes Shaping the Future of DTC

2021 was a critical year for the direct-to-consumer (DTC) space. With consumers’ rapid shift to ecommerce channels, DTC players had to navigate…

Charlotte Tilbury Steps Further into the Metaverse with Virtual Group Shopping

Beauty brand Charlotte Tilbury has become the first retailer to debut the new Shop with Friends ecommerce functionality from Obsess, which allows…

The Facebook Rebrand and What it Means for “Metaverse Commerce”

Mark Zuckerberg followed up his broad-reaching announcement about the future of the company formerly called Facebook with a widely expected rebrand. The…

La-Z-Boy Delivers 3D Product Customization And Room Planning, Launches VR For Associates

La-Z-Boy has adopted augmented reality (AR), 3D product configuration and 3D room planning solutions for its brick-and-mortar and online stores, in partnership…

Sofia Kaman Debuts ‘My Treasure’ Try-It-On App For Jewelry Shoppers

Sofia Kaman Fine Jewels has debuted a new augmented reality (AR) app on its web site called My Treasure, which enables customers…

More Than Meets The Eye: AR And VR’s Power To Transform The Retail Store

Retailers today are incorporating innovative technology to solve critical business challenges, while also working to refresh brick-and-mortar locations to wow in-store guests….

Despite Hype, 60% Of Shoppers Still Haven’t Experienced VR/AR Technologies In-Store

Although 46% of retailers say they plan to deploy AR or VR solutions by 2020, it appears that real-world deployment of these…

Augmented And Virtual Reality’s Monumental Impact On The Retail Supply Chain

In today’s digital era, consumer expectations are constantly evolving, putting more pressure than ever on retailers to up-level the customer experience. To…

Exclusive CEO Q&A: Get Ready For VR Saturation In Retail By 2028

With the ability to “take the best of the store experience and customize it for the individual…VR will be how people shop…

Walmart Will Train 1 Million+ Associates Using VR Technology

Walmart will distribute 17,000 Oculus VR headsets to all U.S. stores beginning in October 2018, to train more than 1 million Walmart…

Walmart Enhances Home Shopping With Virtual Reality Tools

Walmart has started testing a virtual shopping technology that lets customers browse a curated apartment featuring 70 branded and private label products….

Convenience Delivery Service Pilots VR Experience With Hershey

An on-demand convenience delivery service and a candy icon teamed up to test a virtual reality experience to explore how and where…

virtual reality

Exclusive Q&A: The 9 Themes Shaping the Future of DTC

Charlotte Tilbury Steps Further into the Metaverse with Virtual Group Shopping

The Facebook Rebrand and What it Means for “Metaverse Commerce”

La-Z-Boy Delivers 3D Product Customization And Room Planning, Launches VR For Associates

Sofia Kaman Debuts ‘My Treasure’ Try-It-On App For Jewelry Shoppers

More Than Meets The Eye: AR And VR’s Power To Transform The Retail Store

Despite Hype, 60% Of Shoppers Still Haven’t Experienced VR/AR Technologies In-Store

Augmented And Virtual Reality’s Monumental Impact On The Retail Supply Chain

Exclusive CEO Q&A: Get Ready For VR Saturation In Retail By 2028

Walmart Will Train 1 Million+ Associates Using VR Technology

Walmart Enhances Home Shopping With Virtual Reality Tools

Convenience Delivery Service Pilots VR Experience With Hershey

Discover the Companies Building the Metaverse (and What They Do)

With Brand Language Under a Microscope, AI-Powered Optimization Appeals to Marketers

2022 Customer Loyalty Data Study: What are the True Drivers of Loyalty in the Minds of Consumers?

5 Trends Shaping the Future of Ecommerce

7 Surprising Tax Facts That Will Impact Your DTC Strategy

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