tom caporaso

How to Keep Your Loyalty Program Members Engaged Long-Term, Even After the Holidays

Retailers frequently ask customers to enroll in a loyalty program at point of sale — especially during the holiday shopping season. In…

These Consumer Trends Are Shining A Spotlight On Premium Loyalty

In this Age of the Customer, consumers seemingly have limitless options at their fingertips. Limitless options have created heightened expectations, which make it…

3 Keys To Optimizing Your Premium Loyalty Program

It’s tougher for retailers to earn customer loyalty than ever before. With virtually limitless choices right at their fingertips, customers aren’t afraid…

Retailers Increasingly Embrace Online Loyalty Programs — For Good Reasons

Amazon’s dominance in the online retail world has had serious consequences for traditional brick-and-mortar retailers. Due in part to the “Amazon Effect,”…

What Retailers Can Learn From Amazon Prime’s Success

Since its 2005 launch, Amazon Prime has helped Amazon substantially increase revenues and expand into a wide range of other offerings. Prime’s…

tom caporaso

How to Keep Your Loyalty Program Members Engaged Long-Term, Even After the Holidays

These Consumer Trends Are Shining A Spotlight On Premium Loyalty

3 Keys To Optimizing Your Premium Loyalty Program

Retailers Increasingly Embrace Online Loyalty Programs — For Good Reasons

What Retailers Can Learn From Amazon Prime’s Success

Future Proofing Your Digital Marketing Strategy in the Era of Constant Change

3 Cross-Border Ecommerce Pitfalls and How to Avoid Them

Luxury 2022: How Luxury Brands are Adapting High-Touch Engagement in a Digital-First World

What’s The New Livestreaming Opportunity For Retail?

Find the Perfect Fit: Shoppers’ Online Search for Apparel in 2022

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