Shopper insights

Sally Beauty Supply Banks On Price Optimization To Maximize Profitability

A lot of science goes into the business of being beautiful, from the chemistry that creates hair coloring to the design of…

Nielsen Research To Address Economic Recovery At GlobalShop Conference

Todd Hale, SVP of Consumer and Shopper Insights of Nielsen Research, will address the past, present and future landscape of retail during…

Shopper Insights Bring Success To Supermarket Retailers

Finland’s largest grocery cooperative depends upon shopper optimization to help plan all aspects of the business, from ordering to merchandising and marketing….

Shopper Insights Solution Drills Down To Uncover Sales, Buy-Rate Trends

As the retail industry continues to work to get to know shoppers on a personal level, DemandTec has introduced a new Software-as-a-Service…

From Merchant-Centric to Customer-Centric: How to Transform Online Product Discovery

The 2022 Holiday Planning Guide for Retailers

Building Your Geofencing Business Case

The Retailer’s Step-By-Step Guide to Using Enhanced Product Attribution Data

2022 Holiday Outlook: Expert Perspectives on the New ‘Next Normal’

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