Ross Kramer

Listrak Launches Visual Analytics Platform For More Effective Email Marketing

Listrak, an email marketing solutions provider, announced the launch of Listrak 5.0, a visual e-Commerce analytics platform that helps marketers reduce creative…

Beyond The ‘Batch And Blast’

I recently heard someone say “batch and blast is dead” — which made me think, is it really? I’ll go out on…

Winning Holiday Email Tactics You Can Use Throughout The New Year

This past year, for the first time ever, I did all of my holiday shopping online. I didn’t set foot inside the…

Shopping Cart Abandonment Strategies For The Holidays

Last year’s holiday season exceeded everyone’s expectations with online sales totaling $32.6 billion, a 12% increase over 2009.This includedCyber Monday’s record breaking…

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