personalized messaging

Study: Better Personalization Can Entice 44% Of Shoppers To Switch Brands

Marketers are sold on the benefits of personalization: 88% say they have seen an increase in business from using personalization tactics. The…

Mobovida Boosts Revenue-Per-Email-Send 33% With Personalized Messaging

Mobovida, an online retailer of mobile accessories and handbags, is meeting the challenge of selling highly commoditized products with a two-pronged approach:…

Heymarket Releases Text Messaging App For CRM

Heymarket has released a text messaging app designed for retailers to use as a CRM tool. Retail employees using Heymarket can: Reach…

How Facebook Maximizes Personalized Messaging To Billions

Are you using Facebook to help delivered personalized communication to shoppers? Facebook and SAP have partnered to address this industry challenge. To…

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