Netflix

Super Bowl LVII Ads: Temu Debuts, Rakuten Time-Travels to the 1990s

With algorithms and AI now “deciding” what ads each person sees, and delivering them through an increasingly splintered media landscape, events like…

Walmart’s New In-Store Netflix Hubs Aim to Create Modern-Day Blockbuster Experience

At the start of the holiday season last year, Walmart launched an online Netflix storefront featuring exclusive products and experiences from the…

Netflix Opens First Multi-Title Store in LA for the Holidays

Netflix is continuing to expand its business model — the streamer’s new ad-supported subscription tier is rumored to be launching as early…

Walmart Launches Netflix Retail Hub

Walmart has launched a new digital storefront that will feature exclusive products and experiences centered on some of Netflix’s most popular franchises….

Exclusive FabFitFun CMO Q&A: How Netflix-Style Brand-Building Can Boost Subscription Retail

Modern marketing efforts aren’t handled in an isolated room where catchy slogans are dreamed up — they’re created in places where every…

Tory Burch, Burberry Deploy Adyen Payment Platform

Adyen, a global payments technology company, has advanced further into the retail market by providing in-store and omnichannel payment solutions for companies…

What Retailers Can Learn From Netflix In 5 Easy Lessons

Since its inception in 1997, Netflix has implemented a number of disruptive business practices and innovative approaches to customer experience. Its initial…

Make Love Not War: Turning Angry Customers Into Your Biggest Asset

It’s tough times at the home of the Big Mac. Last year was one of McDonald’s worst, and profits continued to plunge…

Best Buy Executive Shares Top Tips For Optimizing Loyalty Initiatives

Today’s retailers are focusing more on shrinking budgets and retaining customers than acquiring new ones. As a result, many are revamping and…

New Oracle Survey Reveals Shopper Insights On Mobile Marketing, Payments

Shoppers are more comfortable tapping into their smartphones in-store and at home to interact with brands, comparison shop and make purchases, according…