The Retail TouchPoints Network

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Black Friday Football Post-Game Report: A Win for Amazon, but Room for Growth

PepsiCo C-Suite Execs Reveal Strategies for Engaging Time-Starved Shoppers

Solving the Shopping Mall ‘Identity Crisis’ with Community Data and Careful Curation

Inside the Real-World Santa’s Workshop that is PersonalizationMall.com

Touchland CEO Reveals 5 Social Media Best Practices for the Holidays

How True Classic is Bringing its Digital Strengths into the Physical World

Kobie Marketing

Points-Based Rewards Motivate Loyalty Among All Generations Of Shoppers

Retailers must make sure their loyalty programs stand out from the crowd: 75% of consumers actively earn and redeem rewards in just…

How To Reward Engagement: Practical Tactical Options

There’s a lot of buzz among loyalty marketers about recognizing the value of a customer’s engagement with the brand as well as…

Will Apple Pay Finally Make Mobile Payments A Reality For Retail?

Unless you’ve been living under a rock, you’ve probably heard about (and possibly used) Apple’s new mobile wallet, Apple Pay, which launched…

Big Data’s Role In The Loyalty Equation

This is Part 3 of Retail TouchPoints’ three-part Customer Loyalty Report. This feature spotlights the rise of the SoLoMo shopper and how…

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Ingredients for Holiday Marketing Magic: Agility, Creativity and Personalization

For 65% of Consumers, Companies’ Sustainability Profile Influences Purchase Decisions

Turn Payments into a CX Differentiator with BNPL, Digital Wallets and Better Orchestration

How to Grow Your Retail Business with Connected TV

Advertisers Shifting Spend from Search to Social

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