hurley

Bluestar Alliance Buys Scotch & Soda’s U.S. Business

An affiliate of brand management company Bluestar Alliance has purchased the U.S.-based wholesale and retail business assets of the Scotch & Soda…

Bluestar Alliance Wins Stalking Horse Bid with $60 Million+ Offer for Justice Brand

Bluestar Alliance, which owns and manages a stable of brands including Hurley, bebe, Brookstone and Limited Too, is now in prime position…

Nike Divests Hurley To Sharpen Focus On Consumer Direct Offense Initiative

Nike will sell the Hurley brand to brand management company Bluestar Alliance for an undisclosed sum. Bluestar plans to build on Hurley’s existing…

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