eXperticity

Knowledgeable, Empowered Associates Sell 87% More, Survey Confirms

Store associates play a starring role in the brick-and-mortar experience. By offering customers product recommendations and guiding them throughout the browsing and…

40% Of Consumers Are Disappointed With Associate Knowledge, Expertise

Many shoppers still consider sales associates to be reliable sources throughout the browsing and purchase consideration process. But is the average store…

Using Omnichannel Tactics To Cement Customer Loyalty

Following is Part 2 of the two-part report, titled: Customer Loyalty In 2013 And Beyond. In this article, customer loyalty experts and…

Goal Zero Boosts High-Tech Product Sales With Multimedia Training Platform

Store associates are vital contributors to shoppers’ brick-and-mortar browsing and buying experiences. Stellar in-store employees act as first-hand brand ambassadors that educate…

Get ready for the holidays with the Holiday ThinkTank! Find must-read articles, webinars, videos, and expert tips on everything from trends to marketing, in-store ideas, ecomm, fulfillment, and customer service. It’s all free and available anytime—so you can plan, prep, and win the season your way.