DTC retail

Inside Natori’s Transformation from High-End Wholesaler to Omnichannel Brand

A 45-year-old family-owned luxury business might not be the kind of company one expects to be at the cutting edge of digital…

Madison Reed Maps Brick-and-Mortar Expansion with $33M in New Funding

DTC hair dye brand Madison Reed has snagged $33 million in new financing, bringing its total funding to nearly $220 million. The…

Parachute Names First Chief Merchandising Officer as it Looks to Grow Assortment

DTC home décor brand Parachute has appointed retail industry veteran Meredith Lamont as its first Chief Merchandising Officer. She will be responsible…

How Interior Define ‘Democratizes Customization’ with Digital Tech and Localized Sales

So many of the digital native brands making a splash these days seem to have started the same way — Jane (or…

Blue Nile Beefs Up Leadership Team with Former AWS, Timex Execs

Digital diamond and fine jewelry retailer Blue Nile has made two new additions to its executive team: Jason Moss has joined in…

The Honest Company Rides ‘Conscious Consumerism’ Wave Toward Potential $100M IPO

Ethical consumer goods brand The Honest Company filed for its long-anticipated IPO on April 9, 2021. Co-founded by actress Jessica Alba in…

How CBD Brand Beam Uses Interactive Quizzes to Educate Consumers and Boost Conversions

The CBD industry has seen explosive growth in recent years, especially in the booming wellness sector. U.S. consumers spent an estimated $14.9…

Madison Reed Raises Another $52 Million on the Heels of 130% Growth

Hair care brand Madison Reed has raised an additional $52 million in financing to fuel its omnichannel expansion after reporting 130% growth…

How Advanced Email Analytics Helped Kerrits Boost its DTC Business 150%

The mass store closures prompted by COVID-19 in spring 2020 could have spelled disaster for equestrian specialty brand Kerrits, which had operated…

DTC Brand Freshly Cosmetics Opens Second Brick-and-Mortar Store

Natural beauty brand Freshly Cosmetics has opened a flagship store in Madrid, designed by strategic and creative consultancy CuldeSac. The approximately 1,000-square-foot…

e.l.f. Beauty’s Growth Formula: TikTok, Clean Products and a Clear Brand Mission

As many brands continue to “pivot” and find ways to evolve their businesses amid the chaos that is the COVID-19 pandemic, e.l.f….

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