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Starbucks, Disney and Guess Up The Ante With Mobile POS

With great speculation that 2011 will be the year of the “mobile wallet,” retailers continue to explore the most efficient ways to…

The Buy Online, Pick-Up In-Store Wars

By Tom Ryan, RetailWire Editor’s Note: This article is an excerpt from one of RetailWire’s recent online discussions. Each business morning on…

Mobile the Next Frontier for Consumer Marketing

By Jay Henderson, Director of Product Marketing, Unica The tremendous success and media buzz around Apple’s iPhone and Google’s Android have marketers…

Latest Promos Leverage Community Engagement, Contests Into Campaigns

Rather than simply kicking off the holiday season with early discounts, some retailers have taken an innovative twist to engage their customer…

Best Buy Backs Need for New Out-of-Stock Solution From Sterling

With retailers forced to keep inventory levels lean this holiday season, the risk of stock-outs that disappoint customers is at an all-time…

6 New Strategies For Mobile Commerce Aim To Drive Sales, Loyalty & Intelligence

While mobile marketing has been established as a new way to advertise and engage consumers, the ability to purchase on the…

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