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The State of B2B Ecommerce: How Investments in CX and AI Are Driving Sector Growth

The B2B buying journey has historically been high-touch and highly complex. But the ease and personalization found with consumer-facing ecommerce sites, especially…

Investigating the Business Impact of Digital Accessibility

Approximately 15% of the world’s population — which equates to about 1 billion people — lives with disabilities, according to the World…

Why Inbound CX Tunnel Vision can Undermine Retailer Operations

The number of packages delivered by Amazon Logistics in the U.S. more than doubled once the pandemic started, and while domestic volume…

H Mart Upgrades Ecommerce CX with Real-Time Inventory Availability

Asian-American supermarket chain H Mart has migrated from a legacy commerce platform to VTEX, an upgrade that allows the retailer to leverage…

EX: The Force Multiplier for CX

Will Eadie is in the world of employee experience, also known as EX. He and his company WorkJam believe that a great…

Does Personalization Always Improve CX? It Depends on Your Customers

Personalized experiences are one of the foundation stones of great customer experience, according to conventional wisdom. But is that true across the…

Want to Have Great CX This Holiday Season? Focus on Employee Experience First

This is Part 1 of The Holiday Readiness Series, which will feature tactical tips and takeaways from experts that retailers can still…

How Verizon Personalizes CX, from Engagement to Post Purchase

Today’s consumers rely on their smartphones for, well, just about everything, and Verizon recognizes just how important that connection is. That’s why…

The Top Customer Insights to Help Unify Your Omnichannel Retail CX Strategy

The modern customer craves personalization. One way to achieve this is through providing connected retail journeys for a seamless omnichannel customer experience….

It Pays to Try Your Luck at Digital Branding as a Cash Business

If a consumer has a $5 bill burning a hole in their pocket, will they spend it on a candy bar for…

Avoiding Ecommerce Meltdowns: For Dippin’ Dots Delivering Quality CX is all about Timing (and Dry Ice)

If you’re a child of the ’90s then you already know (and probably love) Dippin’ Dots. If you’re not and you don’t…

The Top CX Mistakes of 2022 — Why Brands Need to Remedy Now

Year after year, CX (customer experience) is gaining traction as one of the most important aspects of an ecommerce brand’s website —…