A tough economy and mounting competition are encouraging merchants to rethink the way they engage and sell to consumers. As shoppers become more connected and empowered, businesses — especially quick-serve restaurants — need to ensure customers have a great experience, every time.
Dairy Queen has created a more enjoyable and consistent customer service using a combination of the SurePOS 500 Series from Toshiba and POS technology from POSitouch.
The Toshiba and POSitouch solutions empower employees to customize and personalize the purchase process. System order flow has been customized so all interactions are seamless and casual. Cashiers also are able to access more detailed menu information, and alter orders quickly and efficiently.
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On the back end, location managers have the ability to access detailed sales data, employee scheduling information and promotional material, so they have a comprehensive view of their entire business. Watch the below video to learn how Dairy Queen used the Toshiba and POSitouch solutions to:
- Increase sales;
- Cut labor and inventory costs; and
- Boost customer loyalty.
