RetailNext, a provider of in-store analytics solutions, is investing further in global expansion by extending operations and leadership teams outside of the U.S. The announcement comes on the heels of the company’s acquisition of Illogik Ltd., a UK-based consultancy group, in June 2013.
By establishing teams in Hong Kong, Malaysia, Russia, Singapore, Switzerland and the UK, RetailNext expects to evolve into a global brand that will help retailers worldwide increase brick-and-mortar profits, according to a company press release. Currently, more than 100 retailers in 33 countries worldwide have implemented RetailNext in stores.
The ability to provide solutions on an international level will help RetailNext increase revenue for the 2013 fiscal year by approximately 200% over 2012, according to Michael Manlapas, VP of International Sales at RetailNext.
“As global retailers are rapidly embracing advanced shopper analytics, we are seeing significant growth in the number of multinational retailers who have deployed RetailNext solutions in their stores in the U.S. as well as overseas,” said Manlapas in a statement. “RetailNext’s ability to scale and deliver valuable store insights across internal departments, and provide localized solutions and support to many regions, is helping drive sales with both global and local retailers.”
Recent enhancements made to the RetailNext platform include the ability to accept and support 164 currencies, and the addition of several new languages to the platform, such as French, German and Russian. RetailNext also has partnered with more than 10 new resellers worldwide to expand company reach.