Executive ViewPoints

Top 5 Ways Retail Brands Can Win with Gen Z

As we look at what is filling the diminishing role that religion plays in the lives of Gen Z, we can clearly…

The Cloud in Retail: Transforming the Use of Video in Stores

One of the most significant trends over the past several years has been the adoption of cloud-based services, spearheaded mainly by an…

Keeping Stores Safe Amid the Autonomous Retail Revolution

Autonomous retail technology is on the rise, with innovations like Amazon’s “Just Walk Out” technology already leapfrogging past yesterday’s self-checkout solutions. This…

How Not to Build DTC Retail Wrong

Ten years ago, brands had a fear of upsetting wholesale partnerships. Beholden to industry powerhouses like Neiman Marcus or Bloomingdale’s in the…

What U.S. Advertisers can Learn from Chinese In-App Ecommerce Trends

Online shopping has become a way of life in China, accounting for over 36% of total retail sales. While it’s not a…

Why Data-Driven Decision-Making Will Define the Future of Retail

When the first department store opened more than 100 years ago, the goal was to offer a multitude of specialty goods to…

How to Win in the Real-Time Holiday Retail Era

Holiday shopping season is upon us. Consumer expectations of retailers have been transformed by their experiences buying from Amazon and other innovative…

Sweetening the Cookie-less Jar: What Luxury Retailers Need to Know for Future-Proof Success

While 80% of U.S. marketers report being very reliant on third-party cookies in digital advertising, the reality is here: cookies are going away. However,…

Look to Immersive Experiences to Increase Conversion and Loyalty with Better CX

Customer standards for digital commerce experiences keep increasing, with 88% saying they expect companies to “accelerate digital initiatives” because of the pandemic….