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Blue Apron Rebrands with Expanded Menu, à la Carte Ordering Options

Warby Parker Sunsets the Offering that Made its Name — Home Try-On

tm:rw Aims to Fix the Broken Tech Retail Experience with New ‘Sensorial’ Store

Listen Now: What $24 Billion in Prime Day Spending Tells Us About H2

Tariff Ripple Effects: Businesses Take Profitability Hit as Stressed Consumers Buy Less

3 Questions with Veteran Marketer Sarah Crockett: Connecting with Consumers in Times of Turbulence

Executive ViewPoints

Generation Z: Between the Worlds of Digital and Analog

There are approximately 67 million people in the U.S. born between 1997 and 2012, and they make up approximately 20% of the total U.S….

4 Ways Ecommerce Returns Will Change in 2022

Ask any retailer or consumer and they’ll agree on this point: ecommerce returns are a problem — albeit for diametrically opposed reasons….

What to Learn from China’s Singles’ Day and Spring Festival Going Into 2022

The success of Singles’ Day in China is no secret. Since the infamous shopping holiday was created and marketed by Alibaba in…

Four Ways to Optimize Ecommerce Search

Most companies spend a double-digit percentage of their total revenues on marketing activities, including search, to drive traffic to their sites. Still,…

Wireless 5G Revolutionizing Retail

What does having a network that can offer high speed and low latency really mean for retailers, and how can they take…

Why NFTs Will Change Brand and Influencer Marketing Forever

In the world of digital consumerism, non-fungible tokens or NFT technology is still a relatively new trend. Even though it has not…

A Generational Analysis of Today’s Home Improvement Customers

During the pandemic, the relationship between homeowners and their homes fundamentally changed, as lockdowns, social distancing guidance and quarantine protocols left many…

Why The Metaverse Is The Biggest Opportunity For Retailers To Explore This Year

You have likely heard it countless times by now — the metaverse is coming. Is the metaverse real though? Should we be…

Why AMP for Email has a Place in Every Email Marketers’ Playbook

Originally developed by Google in 2015, accelerated mobile pages (AMP) is open source technology designed specifically to boost how fast pages load…

Attention Retail Brands: Employee Experience Design can Change the Great Resignation into the Great Retention

On the NBC sitcom Superstore, set inside a fictional Midwest big-box store, the manager, Glenn, is portrayed as an eternal optimist who…

Why Retailers Need to Supercharge Employee Experience to Accelerate Customer and Brand Experiences in 2022

From labor shortages to supply chain disruptions, retailers are up against significant challenges that are disrupting the industry as a whole and…

Why 2022 Will Be a Big Coming Out Party for NFTs

Mike Winkelmann’s digital art project EVERYDAYs sold for a record-setting $69 million in March 2021. That moment is widely credited with kicking…

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