Oracle unveiled Oracle Retail Release 16, its updated suite of solutions designed to deliver unified cloud-based consumer experiences across all sales channels. The release comes four months after the technology services giant debuted its second generation cloud infrastructure service.
As part of the updated cloud solution, Oracle Retail has put a strategy in place designed to support cloud and on-premise solutions, empowering customers to migrate to the cloud at a pace that meets their strategic needs. With Retail Release 16, Oracle aims to accomplish three goals:
Expand cloud services for retailers;
Mobilize critical merchandising operations; and
Give store associates a fully informed mobile solution.
Oracle has also extended its Oracle Retail Planning and Optimization technology to the cloud to enable retailers to reduce implementation costs.
Additionally, Oracle Retail Merchandising Release 16 is expanded to support Android and Apple devices which increase managerial productivity through exception-based reporting and transaction approvals. These additions extend existing buying, allocation, inventory management, sales auditing and invoice-matching capabilities to mobile devices.
“We optimized Oracle Retail Suite 16 for a mobile environment recognizing that old and new generations want to use consistent technology at home and at work,” said Jeff Warren, VP of Product Strategy at Oracle Retail in a statement. “Our platform is engineered to accelerate critical decision making through a powerful interface for managers and analysts that is built upon machine learning and data analytics.”
Converging Commerce Through All Channels
Oracle Retail also is bridging the productivity gaps between online and traditional POS functionality through mobile experiences designed to inspire store associates to engage consumers away from the register.
Oracle's Xstore POS is designed to enable retailers to help customers pick up, complete, or change purchases from any location by integrating with Oracle Retail Customer Engagement Software, Oracle Retail Order Broker and Oracle Retail Order Management System. The platform now offers four different ways for store employees to engage — using a traditional fixed device, dockable tablets, tablets and mobile.