Ethan Alexander, LivePerson
Mobile tools and technologies present a new opportunity for retailers to better engage with shoppers. While the smartphone and tablet markets seem to be accelerating at a rapid pace, retailers are still in the early stages of optimizing the mobile experience, according to Ethan Alexander, Head of Mobile at LivePerson.
During this episode of TouchPoints TV, Alexander provides in-depth insights into how retailers can improve customer service online and via mobile. He also walks viewers through the new mobile-optimized customer service solution from LivePerson.