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#RIC16 Buzz: Top Tweets Capture Event’s Excitement

The Twittersphere was buzzing during this year’s Retail Innovation Conference, May 10-11 at Apella in New York City. With so many valuable…

1:1 With Williams-Sonoma, Inc. Talent VP

Recently I had the opportunity to speak with Patti Clauss, Vice President, Global Talent Acquisition, for Williams-Sonoma, Inc. (WSI). She shared her…

Burberry And Google Stitch Shoppers Into Christmas Commercial

Ordinary shoppers at the Burberry flagship store on Regent Street in London can now be woven into the retailer’s Christmas commercial, alongside…

Black Friday Emails, Facebook Posts Most Effective Early In The Week

As retailers designate more of their holiday marketing spend toward the email and social media channels, they must focus on how to…

4 Social Media Tips For Back-To-School Marketing Campaigns

Picture this: It’s mid-June and eager students sit in a stuffy classroom, counting silently until the school bell rings. No sooner does…

Woodie’s Embraces Social Media Monitoring To Build DIY Community

Retailers are building up their social media teams in order to establish thriving communities and long-lasting relationships with consumers. But some retailers…

Amazon Introduces #AmazonWishList For Twitter

With the holiday season kicking off soon, Amazon has developed a new way for customers to add items to their Amazon wish…

Wool And The Gang Creates Tight-Knit Community With Olapic

Consumers are increasingly referring to content generated by their peers to find shopping inspiration. In fact, shoppers find user-generated content 20% more…

OverstockArt.com Boosts Traffic From Pinterest By 1,000% With Mother’s Day Contest

Prominent consumer spending holidays such as Mother’s Day are prime selling periods for retailers. In fact, consumers spent nearly $21 billion on…

New Report Shows Instagram Users Are More Engaged Shoppers

Over the past three years, Instagram has become a top player in the social media market, growing to include more than 150…

Combining Technology With Passion To Create The Retail Big Picture

While technology innovations are vital to moving retail companies successfully into the future, company vision and passion go hand-in-hand. During a closing…

Arby’s Encourages Consumers To Join ‘The League Of Brisket’ With PunchTab

Fast-food chain Arby’s has selected PunchTab, an omnichannel loyalty and engagement platform, to better engage customers throughout the purchase path. Participants are…

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