Tag management

SYNQY Unveils Third-Generation Brand Engagement Platform

SYNQY has upgraded its Software-as-a-Service Brand Engagement Platform to version 3.0, enabling brands to directly integrate interactive content onto retail e-Commerce sites….

Ensighten Acquires TagMan To “Redefine The Marketing Cloud”

Ensighten, an enterprise data and tag management platform provider, has acquired fellow tag management provider TagMan. Financial terms of the acquisition have…

MyThings Develops Strategic Partnership With TagMan

Data-driven advertising company myThings is providing customers with complimentary access to the Visual Insights Suite (VIS) marketing analytics dashboard from TagMan as…

Tag Management Boosts Site Productivity

Retailers must deploy and manage complex technical environments that include a plethora of “tags,” or lines of code that include everything from…

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