retail media networks

How Home Depot Plans to Stand Out in the ‘Sea of Retail Media Networks’

Home Depot is the self-proclaimed home of “the doers.” And that mentality of empowering people’s entrepreneurial drive extends inside the organization as…

Ulta to Pilot In-Store Sampling and Advertising Tech

Ulta Beauty is testing new smart vending tech from SOS that will expand the beauty retailer’s in-store sampling program and add in-store…

Embracing Community, Data and Failure: Top Trends and Takeaways from AWNY

What better place than a defunct mall to explore the future of retail and customer engagement? That’s exactly what attendees at Advertising…

Hy-Vee Bolsters Retail Media Strategy with Digital Signage, Dynamic Content

Hy-Vee is implementing Samsung Ads to support its retail media strategy. Brand marketing teams will now be able reach customers via Samsung…

Hy-Vee Launches New Retail Media Network

Hy-Vee is the latest supermarket chain to get into the retail media game with Hy-Vee RedMedia, which is designed to be a…

Is Retail Media Like Eating the Forbidden Fruit?

There will be no religious talk in this article, but I will pose a challenging question. Is the shiny new toy of…

Instacart’s Long-Awaited IPO Values Company at $10 Billion

Instacart has made its initial public offering (IPO), pricing its stock at $30 per share and valuing the grocery delivery and technology…

As Advertisers Shift Budgets into Retail Media, IAB Releases Measurement Standards

The Interactive Advertising Bureau (IAB) has released a preliminary framework to standardize retail media measurement. The framework was developed in collaboration with…

Exec Q&A: ‘Retailers Can’t Build a Billion-Dollar Media Business if they Don’t Want to Show Ads’

Conversations around retail media of late have tended to focus on the “external opportunity” — that is, chances for retailers to make…

Walmart Tests New In-Store Retail Media Opportunities, Including Product Demos and Audio

Walmart is pushing further into in-store retail media as it looks to leverage its biggest advantage over retail media juggernaut Amazon —…

Retail Media Update: Kroger to Add Screens at 500 Stores, Walmart Names New Tech Partners and Save Mart Joins the Mix

The growth of retail media shows no sign of slowing, as established players announce new expansions and new retailers, most recently Save…

Is Retail Media the New Walled Garden and is that a Bad Thing?

With the proliferation of retail media properties, it’s beginning to feel like the digital economy is producing walled gardens faster than baby…

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retail media networks

How Home Depot Plans to Stand Out in the ‘Sea of Retail Media Networks’

Ulta to Pilot In-Store Sampling and Advertising Tech

Embracing Community, Data and Failure: Top Trends and Takeaways from AWNY

Hy-Vee Bolsters Retail Media Strategy with Digital Signage, Dynamic Content

Hy-Vee Launches New Retail Media Network

Is Retail Media Like Eating the Forbidden Fruit?

Instacart’s Long-Awaited IPO Values Company at $10 Billion

As Advertisers Shift Budgets into Retail Media, IAB Releases Measurement Standards

Exec Q&A: ‘Retailers Can’t Build a Billion-Dollar Media Business if they Don’t Want to Show Ads’

Walmart Tests New In-Store Retail Media Opportunities, Including Product Demos and Audio

Retail Media Update: Kroger to Add Screens at 500 Stores, Walmart Names New Tech Partners and Save Mart Joins the Mix

Is Retail Media the New Walled Garden and is that a Bad Thing?

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