incentives

Sneakpeeq Leverages Gamification To Optimize Purchase Incentives

Flash sale and daily deal sites utilize time restrictions and limited access to generate greater purchase urgency. Other e-Commerce sites feature best…

Tapping Gamification To Optimize Employee Engagement

Part IV of “Gamification In Retail” reveals how retailers can utilize games and motivational incentives to surge employee engagement and participation. Future…

Mobile Promotions Trump Brand Loyalty

According to a survey investigating the behavior of smartphone owners in grocery and drug stores, nearly 75% of consumers would switch brands…

Gamification Offers Measureable Results For Marketing And Engagement

Many retailers utilize social media and mobile marketing tactics to build two-way communication with consumers, increase loyalty and optimize engagement. However, a…

New Survey Spotlights Need For Personalized Offers and Communications

Retailers have been implementing loyalty programs for decades to incentivize shoppers to purchase items and visit stores more frequently. However, a recent…

TOTSY And Mamasource.com Partner To Provide Parents With Exclusive Deals

Flash sale and daily deal sites provide shoppers with the ultimate incentive to browse and buy. The promise of extreme discounts for…

Best Buy Executive Shares Top Tips For Optimizing Loyalty Initiatives

Today’s retailers are focusing more on shrinking budgets and retaining customers than acquiring new ones. As a result, many are revamping and…

Prepaid Cards Grow in Popularity Across Consumer Segments

Prepaid cards are offering the incentives that consumers are looking for and they are providing the return on investment that businesses are…

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