Yasir Anwar has been named Macy’s new Executive Vice President and Chief Technology Officer, effective immediately. In his new role, Anwar will monitor all of Macy’s technology functions and align Macy’s technology efforts with its overall growth strategy. He will oversee teams responsible for Macy’s e-Commerce experience; enterprise shared services; infrastructure; field services; and functional IT support.
Additionally, Mike Robinson has been named EVP for product management and customer experience. In this role, Robinson will manage all aspects of product management, portfolio and user experiences for digital, store and omnichannel systems.
“Maximizing our technology capabilities and continuing the strong growth of our digital and mobile platforms is a high priority for Macy’s, Inc. and we are restructuring our technology teams to support these efforts,” said Jeff Gennette, President and Chief Executive Officer of Macy’s in a statement. “Bringing the Macy’s technology teams together under Yasir’s leadership will result in faster time to market and decision making through a streamlined IT organization that will create nimble platforms for continuous business transformation.”
Anwar joined Macys.com in 2012 and was appointed CTO in February 2017. He founded MacysLabs, which is designed to change the company’s delivery model with a focus on experimentation and customer testing. Prior to joining Macy’s, Anwar served as the head of engineering at Walmartlabs and Samsclubs.com and led the architecture for Walmart.com.