Advertisement

RadioShack Plans 100 Express Stores In HobbyTown Locations

RadioShack’s path back from its second bankruptcy now runs through HobbyTown, a hobby and toy retailer with more than 150 stores in 41 states. The electronics retailer first plans to bring 60 Express store-within-a-store concepts into HobbyTown locations, eventually expanding to 100 of its franchised stores nationwide. The partnership will bring RadioShack into more suburban markets.

“We are excited about the HobbyTown partnership, as it will allow us to re-engage and directly serve our core hobby and DIY communities,” says Steve Moroneso, CEO of General Wireless Operations Inc. in a statement. General Wireless is the parent company of RadioShack.

RadioShack received exit approval from its most recent bankruptcy in October 2017 after a Chapter 11 filing in March 2017. Since then, the retailer has focused on e-Commerce and has grown to more than 400 dealer locations.

Advertisement

Featured Event

Get free access to tactical tips, invaluable insights, and deep-dive conversations that will help you hone your strategies for Q4 and beyond. That way, you can be sure to be on shoppers’ nice lists this holiday season…and all year long.

Advertisement

Advertisement

Access The Media Kit

Interests:

Access Our Editorial Calendar




If you are downloading this on behalf of a client, please provide the company name and website information below: