House of Fraser, a UK-based department store, is leveraging MicroStrategy 10 to empower its employees with interactive dashboards designed to make quick data-driven business decisions.
As part of its business transformation strategy, House of Fraser chose to streamline its analytics environment and make greater use of visualizations. The retailer introduced nGenBI, its analytics initiative, and subsequently rolled out self-service data discovery, advanced analytics, mobile reporting and MicroStrategy Office to its user community.
Key benefits from the nGenBI initiative include:
Advertisement
-
The BI team can focus on higher-value reports and eliminate data processing redundancies that previously resulted in performance bottlenecks;
-
Self-service data discovery enables House of Fraser business users to answer complex business questions by building user-friendly, interactive dashboards in as little as 20 minutes;
-
Employees across all departments can quickly visualize data to improve stock management, reduce returns, optimize store layouts and enhance the overall customer experience; and
-
By analyzing returns data, House of Fraser has dramatically improved its returns process.
“Using MicroStrategy’s platform, our employees can pull together a data set, apply it to a data model and visualize it all within minutes,” said Steve Limbirons, Business Intelligence Program Manager of House of Fraser in a statement. “That is a huge step forward for us. Self-service data discovery enables our business users, regardless of their technical skill or role, to take analytics into their own hands and quickly answer complex business questions on the fly.”
