eBay has introduced new updates to its Marketplace, including: more diverse collections and curators, as well as a one-click follow feature, and more robust user profiles. The added features are designed to personalize the browsing and buying experience for more than 124 million active eBay users. Additionally, the company is planning to expand the eBay Now delivery service to 25 markets by the end of 2014.
The collections feature within the new eBay Marketplace experience categorizes groups of products that have been listed by the company’s curators, buyers and sellers. Site “curators” include top trendsetters across a variety of interests, such as musician/producer Pharrell Williams. Together, they establish different product collections for eBay users to browse and buy.“Shopping on eBay is unlike shopping anywhere else — it’s a place to discover things you love and things you never knew you needed,” Williams said. “Now, anyone can create their own collection on eBay and fill it with all their dream items.”
Advertisement
To make the eBay shopping experience more interactive, individual users now can create customizable profiles where they can share collections, as well as their interests and favorite products. Finally, the company unveiled eBay Today, a new page which helps users discover different collections selected daily by Michael Phillips Moskowitz, who is Chief Curator and Editorial Director for eBay.
“The world is changing, with the lines between online and offline commerce blurring, and the expectations of buyers and sellers rising rapidly,” said Devin Wenig, President of eBay Marketplaces. “With eBay’s latest steps, we are bringing together the best of what people need from a shopping experience — speed and convenience — with things people love about shopping, like discovery and inspiration.”
eBay Expands Same-Day Delivery Service
The eBay Now service allows shoppers to purchase products from local stores, and have them delivered in as little as an hour. According to a company press release, eBay Now will soon offer scheduled delivery, which will allow customers who purchase items through their mobile phones to pick a delivery time that fits their schedule.
Additional local commerce initiatives from eBay include: The acquisition of Shutl, a same-day delivery marketplace which will power the expanded eBay Now service and in-store pickup for online purchases.
