Alshaya Deploys Analytics Solution Supporting 4,000 Locations

Alshaya, an international franchise operator, has selected Manthan solutions to support enterprise-wide analytics for its 4,000 physical stores and 53,000 associates across the Middle East, North Africa and Europe.

The multi-year partnership with Manthan is part of a wider enterprise transformation program designed to enhance Alshaya’s operational efficiency while supporting growth. Alshaya works with retail brands such as H&M, Mothercare,Debenhams, American Eagle Outfitters, Victoria’s Secret, Starbucks, The Cheesecake Factory, Boots and Pottery Barn.

Manthan’s AI-augmented analytics solutions leverages advanced algorithms, AI and machine learning to support the company in retail operations, merchandising, marketing, information technology, logistics, real estate, human resources and financial controls, for both Alshaya’s food and non-food divisions and through all formats and regions.


“Given the scale, volume and complexity of our operations, we wanted a best-in-class analytics partner who understands retail and could provide us with a comprehensive solution across formats and channels,” said Steve Marston, Chief Information Officer at Alshaya in a statement. “Manthan’s intuitive packaged AI and analytics solutions cover every role and format in retail, affording quicker and easier adoption.”

Alshaya also can build an enterprise data pool that acts as an analytics hub from data sources including POS, backend systems and applications, customer engagement platforms, logistics, finance and HR systems, enabling the company to streamline its current businesses.

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