Mastercard is buying NuData Security, which identifies authentic end users based on their online, mobile app and smartphone interactions as well as biometric markers. The NuDetect technology assesses, scores and learns from each online or mobile transaction, and is designed to enable retailers and financial institutions to make near real-time authorization decisions.
“The addition of NuData will build on our layered security strategy to safeguard each and every transaction across the globe,” said Ajay Ballah, President of Enterprise Risk and Security for Mastercard in a statement. “The combination of session and biometric information will provide even richer context around potential cyber and device-specific threats, enabling us to deliver even greater trust and peace of mind.”
NuData analyzes 80 billion interactions per year, looking at hundreds of device, location, passive biometric and behavioral signals to build an ongoing digital identity. Terms of the acquisition agreement were not disclosed.
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