Executive ViewPoints

How Retailers Can Democratize Data to Buoy Performance

Retail companies have invested billions in data analytics and infrastructure, seeking competitive advantage through deeper, more granular visibility into consumer behavior, business…

Gen Z is Hyperconscious of Greenwashing in Retail — Defining ‘True’ Sustainability for a Young Demographic

Gen Z has been shaped by a number of factors, including the COVID-19 pandemic and the economic downturn that followed. While sustainability…

Where to Next for the Experience Economy?

Almost a quarter of a century ago, a groundbreaking article in Harvard Business Review heralded the dawn of the “fourth stage economy”…

How to Emerge from Supply Chain Chaos? Get Back to Basics

No one will forget the year 2020 — 2021, or 2022 for that matter. The years when the pandemic toppled the global…

How to Explain Headless to a 5-Year-Old

People visit websites to learn about products and efficiently buy them. Standard ecommerce platforms have limitations that cause challenges in the buyer’s…

The Future of Retail is Smaller, Crowdsourced and Robot-Powered

Predicting where the next phase of consumer buying behavior is headed has proven notoriously tricky. Ecommerce had been growing at a consistent…

The Cybersecurity Impact of PCI DSS 4.0

Today, it seems cash is a thing of the past, with most shoppers leaning on credit cards or even mobile payment to…

How the Explosive Growth of Shoppable Ads will Impact Pricing and Spending

Social shopping is becoming more and more popular given the surge in social media usage and the ease of completing a transaction…

Embracing the Metaverse: A Bold Way to Improve Customer Retail Experiences

There’s been quite a bit of hype about the metaverse — it’s the next big thing, it will transform how companies engage…

Retail Media will add Fuel to the Fire for M&A in AdTech

If you think those “sponsored” products on Amazon are an innocuous little niche of advertising, think again. Those sponsored positions are what…

Four Ways Hackers are Outsmarting Retail Cybersecurity

Cybercriminals are constantly evolving their tools and tactics for breaching corporate networks. As retailers get better at protecting their networks from traditional…