Executive ViewPoints

The Importance of Using Search Data to Drive Ecommerce Success

69% of consumers go straight to the search bar when they visit an ecommerce site, and their search interactions provide merchants with…

Safety, Service and Sustainability: How Connected Equipment Offers Retailers a Competitive Advantage

In a pharmacy in Seattle, when the temperature in its drug storage refrigerator falls below protocols, an automated alert warns the store…

Leveraging Non-Cash Incentives to Drive Employee Motivation and Productivity in SMBs

In the competitive landscape of small and medium-sized businesses (SMBs), the quest to cultivate a motivated, engaged and productive workforce is crucial…

Revolutionizing Customer Retention: The Rise of Digital Top-Up Cards in the Global Market

As consumers demand more flexible payment options, it is no surprise that the digital top-up card industry has had a strong year….

Retailers: Help Solve the EV Charging Station Shortage and Increase Your Bottom Line

The United States has reached a tipping point in the shift toward electric vehicle (EV) adoption. But before EVs can become a…

How Retail Tech Solutions Address Stadium Concessions Gripes

The retail technology revolution has brought forth many new innovations such as palm scanning and AI chatbots over the last few years,…

Unveiling the Power of Digital PR: A Blueprint for Retail Brands in the Relevance Era

The digital media landscape is ever-changing and, as such, it can be hard for time-poor marketers to keep up! Google is regularly…

The Imperative of Ethical Packaging Practices for Preserving Consumer Trust

In today’s market landscape, ethical, political and environmental considerations increasingly sway consumer purchasing decisions, particularly when it comes to packaging. Studies indicate…