Executive ViewPoints

The Retail Reset: Examining Three Challenges Facing Retailers this Season

With summer on the horizon, we are seeing a new wave of consumer optimism. As vaccine distribution accelerates and inklings of warmer…

Three Ways Retailers Can Avoid Accessibility Lawsuits and Reach Even More Customers Online

The COVID-19 pandemic has only heightened the move away from the physical walk down store aisles to the seamless clicks of buttons…

Digitized In-Store Shopping Experiences are the Future of Retail Marketing

In March 2021, U.S. retail sales surged 9.8%, thanks to a third stimulus check and the gradual relaunch of in-store shopping. As…

Nine Tips to Create Recurring Revenue with Subscriptions

Some of the fastest-growing organizations today are turning to subscriptions to sell everything from food and wellness products to beauty and homecare….

Mapping the Consumer’s Digital Journey and the Long Tail of Location Intelligence

The customer journey that follows a digital pathway charts a new course that retailers must follow. New signals need to be captured…

How AI can Help Retailers Make Ecommerce Profitable During 2021 Back-to-School Shopping and Beyond

With the speed of vaccine rollouts indicating that Zoom classes won’t be front and center for the new school year, the back-to-school…

Is the Pandemic the Last Nail in the Coffin for Print Circulars?

There are few ad formats more enduring than the weekly pricing, products, sales and coupons reflected in circulars. Circulars have been a…

Virtual Supply Chains are the Key to Achieving Agility and Resiliency

Ecommerce has allowed businesses to expand their reach and sell to a greater number of consumers in more locations. It also made…

Retail Recruiters Boosting Hiring Efforts for Job Market Recovery

Though the industry was already transforming, the pandemic accelerated a change in how and where people shop, and many brick-and-mortar jobs were…

Jewelry Retailers: Prepare Your Curbs, not Your Cases, for 2021

While certain ecommerce verticals saw mind-boggling sales increases in 2020, luxury goods, including jewelry, enjoyed more modest revenue boosts, according to Signifyd…